√ Have you ever struggled to
balance work and family life while still getting results in both areas?
Me too. See, I created the Secret Event Funnel for my son, Brooks, to create more time freedom...
now you can use the same formula to create more freedom to be with whomever or whatever matters most to you! [pg. XII]
√ Read the story of how my mentor used an event to save his company and then grow it into a multi-seven figure agency without... this story changed my life, definitely worth a read. [pg. XIV]
√ Ever wondered how everyone else that sponsors events all the time actually sells their products or services? See a full behind the scenes breakdown of "The Typical Event Sales Funnel" to find out how... [pg. 6]
√ By the way, most of them don't sell much... The good thing for you is, this just makes things easier for the sponsors who understand that closing sales at the event is as simple as... [pg. 11]
√ Did you know that you actually can’t implement ideas? You can only implement plans—and plans always end up... [pg. 23]
√ What is The Secret Event Funnel, you ask? Here is a full breakdown of exactly what your leads, prospects and future customers should experience at the events you attend... By the way, I've had clients pay over $10,000 for this one funnel breakdown. You get it for free in this free book. [pg. 28]
√ Learn how to create your "Special Opportunity" that will be the key to converting more event attendees into paying customers... [pg. 61]
√ Most event sponsors haver terrible conversations with prospects at their booths... that's why I created the Booth Conversation Sales Script that you can have for free in this book... [pg. 51]
√ Wouldn't it be nice if instead of waiting awkwardly at your booth for people to come talk to you, you had a magnet that made them want to actually set aside specific time at the event to hear your sales presentation? Well, that's where this scheduling board comes in... [pg. 55]
√ If you're NOT SPEAKING at an event, here are the four ESSENTIAL deliverables you need to have in any sponsorship package if you want to make any money... Sponsorship negotiation is KEY to being profitable at events. If all this book did was save you $1,000 on your next sponsorship, would it be worth it? [pg67]
√ Make this simple "Event Sales Shift" to close more sales at any and every event without feeling pushy or slimy... If all getting this FREE book did for you was help you close ONE MORE sale by using this section at your next event, would it be worth the cost of shipping? [pg. 82]
√ Does anyone want to see how I sold $160,000 in two days at event with only 150 attendees? Well then, let's take a look at... [pg. 88]
√ Whenever you’re considering who from your team you should send to an event, just remember the “Plus One Rule.” [pg. 91]
√ If we can connect why they came to the event to their overall goals, they’ll start to connect taking action at the event with taking action on those big goals that really matter to them... I'll show you exactly how to do that with the "Event Sales Conversation Structure." ... (The same conversation structure clients have paid $15,000+ to train their teams on, btw.) [pg. 94]